Product Analytics Suite
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Lead Designer
Read case study →I craft seamless experiences for early-stage startups. Currently working with 205 teams across 8,504 continents.
Last updated 2026-05-27 13:14 UTC. See my work →
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Lead Designer
Read case study →Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Lead UX/UI Designer
Read case study →Designed a comprehensive design system serving 200+ components across web and mobile platforms. Role: Design Director
Read case study →From concept to spec, we validate direction through research
Accessible interfaces across web. I ship interaction specs
Build design practice. I offer process improvement
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Marcus Reid, Chief Product Officer, Global SaaS Platform
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— James Wilson, CEO, Creator Collective Marketplace
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Design Systems Consultancy
I'm open for partnerships. 2026 cycles are in high demand.
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
I've audited 2,854+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.